Privacy Policy

This Privacy Policy may be updated from time to time to address changes in our business practices, legal obligations, or regulatory requirements. The updated version will be posted on the Site with a revised effective date, in accordance with applicable laws.

How We Collect and Use Your Personal Information
To deliver our services effectively, we collect personal information from various sources. The type of information collected and how it is used depends on the nature of your interaction with us.

In addition to the purposes described below, we may use your information to communicate with you, operate, maintain, and enhance our Services, comply with legal and regulatory requirements, enforce our terms and policies, and protect the security, rights, and interests of our Services, users, and others.

 

What Personal Information We Collect
The personal information we collect depends on how you interact with our website and use our Services. When we refer to “personal information,” we mean information that identifies, relates to, describes, or can reasonably be linked to you. The sections below outline the categories and specific types of personal information we may collect.

Information We Collect Directly from You

We collect personal information that you voluntarily provide to us when you interact with our Services. This may include, but is not limited to, the following:

• Contact Information: Such as your name, postal address, telephone number, and email address.
• Transaction Information: Including your name, billing and shipping addresses, payment confirmation details, email address, and contact number.
• Account Information: Including your username, password, security questions, and other information used to authenticate and secure your account.
• Customer Support Information: Information you choose to provide when communicating with us, including inquiries, feedback, or support requests submitted through our Services.

Certain features or functionalities of the Services may require you to provide specific personal information. You may choose not to provide such information; however, this may limit your ability to access or use certain features of the Services.

Information We Collect About Your Usage

In the course of operating our Services, we may automatically collect technical and usage-related information through cookies and comparable technologies. This data may include information about your device, browser, network connection, IP address, and how you navigate and interact with the Services.

 

Information We Obtain from Third Parties

We may supplement the information we collect directly with information received from third-party sources, such as service providers, partners, or vendors that assist us in operating and delivering the Services.

How We Use Your Personal Information

Provision of Products and Services

We use personal information to operate, deliver, and manage the Services and to fulfill our contractual obligations with you. This includes processing payments, fulfilling orders, managing transactions such as purchases and returns, sending account-related notifications, creating and maintaining user accounts, arranging shipping, and enabling related features and functionalities.

Marketing and Promotional Communications

We may use personal information for marketing and promotional purposes, including sending marketing, advertising, and promotional communications via email, text message, or postal mail. This may also include using personal information to personalize content, offers, and advertisements displayed on our Site and on third-party platforms.

Security and Fraud Prevention

Personal information is used to monitor, detect, investigate, and prevent fraudulent, unlawful, or malicious activities, and to protect the integrity and security of the Services. Users are responsible for maintaining the confidentiality of their account credentials. You should not share your login details with others. If you suspect unauthorized access to your account, please notify us promptly.

Communication and Service Improvement

We use personal information to respond to inquiries, provide customer support, and enhance the quality, functionality, and performance of our Services. This processing is conducted in our legitimate business interests to maintain effective communication, improve service delivery, and support ongoing business relationships.

Cookies and Similar Technologies

We use cookies and similar tracking technologies to operate, support, and improve our Site and Services. These technologies help us remember user preferences, enable essential functionality, conduct analytics, and understand how users interact with the Services in order to optimize performance and user experience.

We may also allow third-party service providers to use cookies on our Site for analytics, advertising, and personalization purposes, including to deliver relevant content and advertisements across websites.

Most web browsers accept cookies by default; however, you may modify your browser settings to remove or reject cookies. Please note that disabling cookies may affect the availability and functionality of certain features of the Services and may limit your overall user experience. Additionally, blocking cookies may not entirely prevent information sharing with third parties, including advertising partners.

How We Disclose Personal Information

In certain situations, we may disclose personal information to third parties for purposes related to the performance of contracts, legitimate business interests, or other reasons consistent with this Privacy Policy. Such disclosures may include the following circumstances:

• Service Providers and Vendors:
  We may share personal information with third-party vendors and service providers that perform services on our behalf, including IT services, payment processing, data analytics, customer support, cloud hosting, order fulfillment, and shipping.
• Business and Marketing Partners:
  We may disclose personal information to business partners and marketing partners for the purposes of delivering services, conducting marketing activities, and providing targeted advertising. These partners process personal information in accordance with their own privacy policies.
• User-Directed Disclosures:
  We may disclose personal information where you have directed, requested, or otherwise consented to such disclosure, including for product delivery, use of third-party integrations, social media features, or single sign-on services.
• Affiliates and Corporate Group:
  We may share personal information with our affiliates or other entities within our corporate group where necessary to operate our business efficiently and in our legitimate business interests.
• Business Transactions and Legal Requirements:
  Personal information may be disclosed in connection with a corporate transaction, such as a merger, acquisition, restructuring, or insolvency, or where required to comply with applicable laws, regulations, legal processes, or governmental requests (including subpoenas and court orders). We may also disclose information as necessary to enforce our terms and policies or to protect the rights, property, or safety of the Services, our organization, users, or others.

We disclose the categories of personal information and, where applicable, sensitive personal information for the purposes described above, as further detailed in the sections titled “How We Collect and Use Your Personal Information” and “How We Disclose Personal Information.”

 Third-Party Websites and Links

Our Site may contain links to websites, applications, or online platforms that are owned and operated by third parties. Any access to or use of such third-party platforms is governed by their respective privacy policies, security practices, and terms and conditions. We encourage you to review these policies before providing any personal information.

We do not control, endorse, or assume responsibility for the privacy practices, security measures, or content of third-party websites, including the accuracy, completeness, or reliability of information made available on such platforms.

Information you choose to share in public or semi-public forums, including through third-party social media platforms or integrations, may be visible to other users of those platforms and may be accessed, used, or shared by such third parties in accordance with their own policies.

The inclusion of links to third-party websites on our Site does not imply endorsement, affiliation, or approval of the content, products, services, or operators of those platforms, except as expressly stated within the Services. This website is owned and operated by Aramus Technosoft Solutions Private Limited.

Categories of Recipients

We may share personal information with the following categories of recipients, depending on the purposes described in this Privacy Policy:

• Identifiers: Including basic contact details and certain order or account information.
• Commercial Information: Such as order history, purchase details, shopping preferences, and customer support interactions.
• Internet or Network Activity: Information related to your usage of the Services, including usage data and interaction patterns.
• Geolocation Data: Such as locations derived from IP addresses or other technical measures.
• Service Providers and Vendors: Third parties performing services on our behalf, including internet service providers, payment processors, fulfilment and shipping partners, customer support providers, and data analytics services.
• Business and Marketing Partners: Entities that assist in providing services, advertising, or promotional communications.
• Affiliates and Corporate Group Entities: Within our corporate structure, for legitimate business purposes.

We do not use or disclose sensitive personal information without your consent, nor do we use it for the purpose of inferring personal characteristics about you.